Comprehensive Marketing Analysis
12 chapters. 16 pages. Personalized for your company. The comprehensive BLUNATECH marketing analysis shows not only where you stand, but what makes sense to do next.
What makes this analysis different
Not broader. Deeper.
The initial assessment provides a clear overview. The comprehensive analysis goes into depth: personalized competitive analysis, business type classification, 6 prioritized measures, and a dedicated evaluation of your existing contact database.
12 chapters instead of 6
Strategy, annual planning, channel comparison, Werkstatt introduction, and more.
6 measures instead of 3
Including priority, effort, impact, goals, and specific area of effect.
Business type classification
Your company is assigned to one of three business model types. Half of the report adapts accordingly.
Personalized competitive analysis
Market position, competitive advantages, and industry-specific challenges.
Business Type
Your business model determines the content
The comprehensive analysis classifies your company into one of three types. This type dictates the content in 5 out of 12 chapters.
Market-driven
Competition via products and prices. Anonymous customers. Retail, e-commerce, gastronomy.
Trust-based
Personal relationships are key. Recommendations. Consulting, skilled trades, medical practices, freelancers.
Organization
Clubs or associations. Members instead of customers. Associations, NGOs, educational institutions.
Chapter Structure
12 chapters. One clear path.
Changes in digital marketing
Market and framework conditions
Target customers and buying motives
Central opportunities and risks
Recommended strategy
Prioritized BLUNATECH measures
Communication, perception, impact
Activating the existing market
Annual Planning and Implementation
Werkstatt and Knowledge Structure
Marketing Channel Comparison
Next Steps
Personalization
Not generic. Tailored to you.
Three areas are individually generated for your company by our analysis engine:
Competitive Analysis
Your market position, your advantages, and industry-specific challenges.
6 Prioritized Measures
Grouped by area of impact. Including priority, effort, impact, and concrete goals.
Contact Database Analysis
Evaluation of your existing contact base and concrete potential for activation.
Format
Don't scroll. Flip.
The complete analysis is presented as a 16-page animated book. Featuring page transitions, keyboard navigation, and an optimized print mode for all 16 pages.
- 16 pages in book format
- Animated page transitions
- Keyboard navigation
- Print-optimized
16
Seiten im Buchformat
Animierte Seitenübergänge. Premium-Darstellung.
Vergleich
Erste vs. Vollständige Analyse
Erste Standortbestimmung
- 6 Kapitel
- 3 Maßnahmen
- Scrollbare Einzelseite
- Erste Einordnung + Überblick
- Kostenlos
Vollständige Standortanalyse
- 12 Kapitel
- 6 priorisierte Maßnahmen
- 16-seitiges Buchformat
- Personalisierte Wettbewerbs- und Kontaktanalyse
- Teil der SMI-Umgebung
Ready for the complete analysis?
The complete marketing position analysis is part of the BLUNATECH SMI environment. Start by entering your details.